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FOR IMMEDIATE RELEASE

NATICK, MA, USA August 30, 2010

Next Generation Cognex DataMan Handheld ID Reader Offers Industrial Ethernet and Autofocus

Cognex Corporation (NASDAQ: CGNX) today announced its next-generation DataMan® handheld industrial ID scanner, the DataMan 8000 Series. The rugged DataMan 8000 Series is designed for the factory floor and offers the industry’s most advanced code reading technology using patented IDMax® technology for reading 1D and 2D codes regardless of size, quality, printing method or surface. The DataMan 8000 Series also offers two new innovations for an industrial handheld code reader: modular communications (including Ethernet) and liquid lens variable focus technology.

“The DataMan 8000 Series represents a true breakthrough for industrial handheld readers,” said Carl Gerst, Business Unit Manager for ID Products. “In addition to its powerful code reading capability and rugged design, the DataMan 8000 Series communicates easily with factory networks and ERP systems for real time traceability, and the automatic variable focus enables operators to use the system close up for very small 2D Data Matrix direct part marks and at a distance to read longer 1D barcodes.”

The DataMan 8000 Series features Cognex superior code reading capabilities with two powerful algorithms, 1DMax™ and 2DMax™, that provide the most advanced decoding available for reading virtually every type of code, every time, with unsurpassed read rates.

The DataMan 8000 Series is the first industrial handheld reader to offer integrated liquid lens technology. The adjustable focus of the liquid lens gives the maximum depth of field flexibility for an image-based handheld reader. This proven new technology, already integrated into Cognex fixed-mount readers, allows a user for the first time to read small 2D direct part marks as well as long linear bar codes with a single reader.

The DataMan 8000 Series also supports both RS-232/USB and Industrial Ethernet communication. The system’s unique modular communication design allows users to easily upgrade from RS-232/USB to Industrial Ethernet with field exchangeable interface modules. This flexibility enables users to modify their initial reader installation to meet future communication requirements.

The DataMan 8000 Series is available in two models:

DataMan 8500

The DataMan 8500 readers incorporate patented UltraLight® technology from Cognex for superior image formation on any mark type and surface. The UltraLight provides dark field, bright field and diffuse lighting all in one electronically controlled light.

DataMan 8100

The DataMan 8100 includes all of the features of the DataMan 8500 readers, with bright field illumination. The DataMan 8100 readers are ideal for applications that require superior code reading performance without specialty lighting.

For more information about the DataMan 8000 Series handheld readers, visit www.cognex.com/8000.

MEDIA CONTACT:
Annmarie Latta
Gray & Rice Public Relations
Phone: (617) 367-0100 ext. 168
Email: alatta@gr2000.com  

About Cognex Corporation

Cognex Corporation designs, develops, manufactures and markets a wide range of image-based products, all of which use artificial intelligence (AI) techniques that give them the human-like ability to make decisions on what they see. Cognex products include machine vision systems, machine vision sensors and barcode readers that are used in factories and distribution centers around the world where they eliminate production and shipping errors.

Cognex is the world's leader in the machine vision industry, having shipped more than 2 million image-based products, representing over $6 billion in cumulative revenue, since the company's founding in 1981. Headquartered in Natick, Massachusetts, USA, Cognex has offices and distributors located throughout the Americas, Europe and Asia. For details visit Cognex online at www.cognex.com.

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